Measurement Consultant

Confirmed live in the last 24 hours

WPP Media (GroupM)

Milan, Italy

Hybrid

Posted April 17, 2026

Job Description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Choreograph:

Choreograph, part of WPP, is on a mission to transform marketing by building the fastest, most connected data platform that bridges marketing strategy to scaled activation.

We work with agencies and clients to transform the value of data by bringing together technology, data and analytics capabilities. We deliver this through the Open Media Studio, an AI-enabled media and data platform for the next era of advertising.

We’re endlessly curious. Our team of thinkers, builders, creators and problem solvers are over 1,000 strong, across 20 markets around the world

Role Summary and Impact

We are looking for a talented Marketing Mix Model Consultant to join our team. In this strategic role, you will be responsible for developing and implementing advanced Marketing Mix Modeling (MMM) models for a diverse portfolio of clients. You will work closely with our agency teams and directly with clients, providing key insights to optimize marketing strategies and maximize ROI.

Key Responsibilities

MMM Model Development and Implementation:
Design, build and scale robust MMMs using sales data, media delivery data, and external factors.
Manage the end-to-end project lifecycle, from data ingestion to final client presentation.
Utilize advanced statistical software and techniques for data analysis.
Streamline data workflows to enable efficient modelling, and design strong data visualizations for client presentations.
Analysis and Interpretation of Results:
Analyze MMM outputs to identify true business performance drivers and media optimization o