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Marketing and Digital Specialist

Johnson & JohnsonJohnson & Johnson·Healthcare

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About the role

At Johnson & Johnson, we believe health is everything. Our strength in healthcare innovation empowers us to build a world where complex diseases are prevented, treated, and cured, where treatments are smarter and less invasive, and solutions are personal. Through our expertise in Innovative Medicine and MedTech, we are uniquely positioned to innovate across the full spectrum of healthcare solutions today to deliver the breakthroughs of tomorrow, and profoundly impact health for humanity. Learn more at jnj.com.

As guided by Our Credo, Johnson & Johnson is responsible to our employees who work with us throughout the world. We provide an inclusive work environment where each person is considered as an individual. At Johnson & Johnson, we respect the diversity and dignity of our employees and recognize their merit.

Job Function:

Digital Marketing

Job Sub Function:

Digital Marketing Strategy

Job Category:

Professional

All Job Posting Locations:

Kibbutz Shefayim, Center District, Israel

Job Description:

Johnson & Johnson announced plans to separate our Orthopaedics business to establish a standalone orthopaedics company, operating as DePuy Synthes. The process of the planned separation is anticipated to be completed within 18 to 24 months, subject to legal requirements, including consultation with works councils and other employee representative bodies, as may be required, regulatory approvals and other customary conditions and approvals. Should you accept this position, it is anticipated that, following conclusion of the transaction, you would be an employee of DePuy Synthes and your employment would be governed by DePuy Synthes employment processes, programs, policies, and benefit plans. In that case, details of any planned changes would be provided to you by DePuy Synthes at an appropriate time and subject to any necessary consultation processes.

DePuy Synthes is recruiting for a Marketing & Digital Specialist located in Kibbutz Shefayim, Israel.

Role Purpose 

The Marketing & Digital specialist is responsible for leading the execution of local marketing strategies and driving digital capabilities to enhance customer engagement and business growth. The role holds accountability for translating regional strategy into impactful local execution, including content creation, managing digital campaigns, PR activity, product launches and excellence in current portfolio promotion. 

Key Responsibilities 

  • Support execution of local marketing strategy aligned with management priorities 

  • Own and drive digital marketing initiatives (campaigns, automation, omnichannel engagement) including content creation and customer engagement 

  • Build innovative digital marketing initiatives to differentiate activity vs. competition and initiate and/or adapt and localize global campaigns and content to the Israeli market 

  • Partner closely with Sales to align marketing activities with commercial priorities 

  • Support in product launches and customer engagement initiatives 

  • Monitor and analyze campaign performance and ROI, driving continuous improvement 

  • Ensure consistency in brand messaging and compliance with internal standards 

Education 

  • Bachelor's degree in marketing, Business Administration or related field 

  • Digital marketing certifications – advantage 

Experience 

  • 3-4+ years of experience in Sales & Marketing and/or digital marketing  

  • Proven experience leading campaigns and initiatives end-to-end 

  • Experience in product launches and promotion 

  • Experience with digital tools (CRM, marketing automation platforms) 

  • Healthcare / MedTech experience – advantage 

Skills & Competencies 

  • Strong ownership and execution capabilities 

  • Digital mindset and understanding of omnichannel engagement 

  • Data-driven approach with ability to measure impact 

  • Strong collaboration and communication skills 

  • Ability to manage multiple projects and stakeholders 

Impact 

Drives customer engagement, brand positioning, and revenue growth through effective marketing execution. 

Reports to Business Operation, Marketing and Education Lead 

 

Johnson & Johnson announced plans to separate our Orthopaedics business to establish a standalone orthopaedics company, operating as DePuy Synthes. The process of the planned separation is anticipated to be completed within 18 to 24 months, subject to legal requirements, including consultation with works councils and other employee representative bodies, as may be required, regulatory approvals and other customary conditions and approvals. Should you accept this position, it is anticipated that, following conclusion of the transaction, you would be an employee of DePuy Synthes and your employment would be governed by DePuy Synthes employment processes, programs, policies, and benefit plans. In that case, details of any planned changes would be provided to you by DePuy Synthes at an appropriate time and subject to any necessary consultation processes.

Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act.

Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, external applicants please contact us via https://www.jnj.com/contact-us/careers, internal employees contact AskGS to be directed to your accommodation resource.

#LI-Hybrid

#DePuySynthesCareers

 

 

Required Skills:

 

 

Preferred Skills:

Analytics Dashboards, Analytics Insights, Business Behavior, Collaborating, Content Management, Copy Editing, Customer Analytics, Design Mindset, Detail-Oriented, Digital Channels, Digital Marketing, Problem Solving, Product Marketing Sales, Researching, Search Engine Optimization (SEO), Technologically Savvy

Skills & Tags

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Aplyr's read

Johnson & Johnson is a healthcare giant known for its diverse product range and global reach, attracting professionals in pharmaceuticals, medical devices, and consumer health.

Synthesized from recent postings & public sources

What's promising

  • Strong global presence ensures stability and diverse opportunities.
  • Commitment to innovation in pharmaceuticals and medical devices.
  • Robust investment in research and development fosters cutting-edge advancements.

What to watch

  • Facing ongoing legal challenges related to product safety.
  • Complex organizational structure can slow decision-making processes.
  • Intense competition in the healthcare sector may impact market share.

Why Johnson & Johnson

  • Operates across three distinct sectors: pharmaceuticals, medical devices, and consumer health.
  • Pioneering initiatives in advanced medical technologies and treatments.
  • Long-standing reputation for quality and trust in consumer health products.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About Johnson & Johnson

Johnson & Johnson

Johnson & Johnson

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JNJ$231.73+1.05%

Johnson & Johnson is a multinational corporation that develops medical devices, pharmaceuticals, and consumer health products.

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