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Digital Planner

WPP Media (GroupM)WPP Media (GroupM)·Advertising and Marketing

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Posted

12 days

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About the role

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Role Summary and Impact

  • To deliver the most effective media plan given a budget and an objective
  • Manage the day-to-day implementation and optimization of digital campaign activities (planning & buying)
  • Deliver competitive report and analyze campaigns results
  • Analyze campaigns, and recommend tactical changes to maximize campaign performance

Responsabilities

  • To be aware and update about the commercial offer of the online channels in performance market
  • Usage of the different tools (mainly Adserver and Analytics) to evaluate the plan’s results
  • Ability to manage different digital campaign typologies (awareness, performance, data driven and retargeting)
  • Collaborates with agency cross functional teams and client's suppliers, including creative agencies

About You

  • University degree preferably in Economics, Advertising or Marketing and Communication
  • At least 2-3 years’ experience in digital media planning
  • Proactivity and collaborating skills
  • Knowledge of Adserver and Analytics
  • Fluent English
  • Accuracy, precision, attention to details and meet deadlines

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to particular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

While we appreciate all applications received, only those candidates selected for an interview will be contacted.

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Aplyr's read

WPP Media (GroupM) is a powerhouse in advertising, attracting professionals who thrive in dynamic, global marketing environments.

Synthesized from recent postings & public sources

What's promising

  • GroupM offers a diverse range of roles across strategy, data, and creative fields.
  • The company is part of WPP, providing access to a vast network of global resources.
  • Strong focus on digital and programmatic advertising aligns with market trends.

What to watch

  • High-pressure environment may not suit those seeking work-life balance.
  • Complex organizational structure can lead to bureaucratic challenges.
  • Frequent restructuring may cause job insecurity among employees.

Why WPP Media (GroupM)

  • GroupM's scale allows for unparalleled access to global advertising data.
  • Specialized roles in programmatic and digital media reflect cutting-edge industry practices.
  • As part of WPP, GroupM benefits from a broad spectrum of marketing expertise.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About WPP Media (GroupM)

WPP Media (GroupM)

WPP Media (GroupM)

View company

WPP plc is a British multinational advertising and public relations company, known for providing a wide range of marketing and communications services.

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