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Senior

Senior Associate, Media Planning

Confirmed live in the last 24 hours

WPP Media (GroupM)

WPP Media (GroupM)

Singapore, Singapore
Hybrid
Posted April 20, 2026

Job Description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

  • Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
  • Create an Open environment by Balancing People and Client Experiences by Cultivating Trust
  • Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise.

Role Summary and Impact 

You will play a key role as a Senior Media Planning Executive with a dynamic and multi-cultural teams focused delivery best in class campaigns. You will get the opportunity to work together with other members of the Team on one of the world’s most respected luxury group across branding and performance across all channels.

In three months: 

  • On boarded onto the account with full induction/training into all facets of the account.
  • Adopted best practices around client structure, channel-wise understanding, media planning, and exposure to both offline and online tech partners.
  • Be familiar campaign processes (optimization, reporting, ways of working, requirements and billing).
  • Demonstrate mastery of all platforms and systems which power media planning
  • Work and collaborate closely with various internal specialist teams to ensure campaigns are managed from end-to-end ie Brief, Launch, Post Buys

In six months: 

  • Confidently running the client account independently, meeting all KPIs, and assuming client relationship management.
  • Become a trusted advisor through strong justification of recommendations, strong timeline management, and delivering outcomes.
  • Drive the testing of new channels, formats, betas, platforms, and other innovations for our clients.
  • Taken on more client-facing responsibilities and get involved in weekly WIP meetings, attempting to educate and share new features and services.
  • Assist the team in research, defining strategy to prepare presentation material.

In 12 months: 

  • Built strong client relationships measured by feedback from Agency Scores.
  • Independently be able to analyze and provide insights per channel, recommendations and next steps

Responsibilities of the Role:

  • Develop and maintain relationships with clients, agency partners, and media partners.
  • Work with the Manager on strategy development and idea generation for campaigns.
  • Develop and present media plans/documents incorporat
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