Strategy Director at WPP Media

We are looking for a Strategy Director to join our dynamic Strategy & Growth team.

This role is crucial in shaping and delivering cutting-edge media strategies and communication plans for our diverse portfolio of clients. You will work closely with the Executive Strategy Director and cross-functional teams, contributing significantly to our vision for comprehensive media excellence and holistic planning across paid, owned, earned, and shared media channels, while driving innovation and measurable growth.

About the role

As a Strategy Director, you will be deeply involved in the strategic process of media and communication planning – from insightful research and conceptual development, focusing on crafting robust and innovative approaches. You will play a key role in leveraging AI tools and WPP's bespoke technology to deliver innovative and effective media solutions that drive measurable outcomes for our clients, with a particular focus on how all media channels work together to create maximum impact. Your day-to-day will involve developing strategic frameworks, collaborating with client teams, and ensuring the highest quality of deliverables.

Key Responsibilities

• Contribute to and execute the strategic direction for media strategy and innovation, ensuring comprehensive excellence and driving a truly holistic media approach across paid, owned, earned, and shared channels.
• Support the Practice Lead for Communication Planning in defining, disseminating, and implementing standardized planning methodologies and frameworks aligned with Nordic and global strategy, with a focus on integrated POES planning.
• Actively utilize, promote, and integrate AI tools and WPP bespoke technology solutions into all stages of media strategy and planning.
• Uphold rigorous quality standards for media and communication planning deliverables, ensuring consistency and excellence across all media types.
• Contribute to and leverage our centralized repository of insights, case studies, and resources to foster organizational learning and innovation.
• Contribute to WPP Media's thought leadership by sharing expertise and insights internally and externally, particularly on the convergence and interplay of POES.
• Develop and integrate robust media strategies into client growth planning and new business pitches, ensuring alignment with client business objectives and measurable outcomes through integrated POES solutions.
• Monitor, analyze, and report on performance benchmarks for media strategy activities, identifying areas for improvement and innovation in holistic media effectiveness.

We are looking for

We are seeking a highly analytical and creative Strategy Director with a proven track record in developing and executing innovative media and communication strategies, with a strong emphasis on integrating paid, owned, earned, and shared media. You should be passionate about the evolving media landscape, eager to leverage new technologies like AI, and thrive in a collaborative, fast-paced agency environment. We value individuals who are strategic thinkers, excellent communicators, and committed to driving client success through truly holistic planning.

• Demonstrated expertise in developing and implementing holistic media strategies across paid, owned, earned, and shared (POES) media channels, with a strong understanding of their interplay.
• Strong understanding and practical experience in orchestrating integrated campaigns that leverage all relevant media types for maximum impact.
• Demonstrable experience in leveraging AI tools and/or bespoke technology platforms for media strategy and planning.
• Excellent analytical skills, with the ability to translate complex data into actionable insights and strategic recommendations.
• Exceptional communication, presentation, and interpersonal skills, capable of influencing stakeholders at all levels.
• Ability to develop and apply strategic frameworks and ensure high-quality deliverables across various client challenges.

We offer

We are an organization focused on continuous development with opportunities for personal and professional growth in finance, IT, or one of our business areas, and an informal environment with flexible working hours after an initial onboarding period and with consideration for deadlines.

Our office is located at Holmbladsgade 133, 2300 Copenhagen, close to Amager Strand.

Application

If the above matches your profile, please send your application, CV, and relevant documents via the link on this page.The job is a full-time position of 37 hours. Salary will be assessed based on qualifications, and the start date is as soon as possible. Interviews will be conducted on an ongoing basis.
If you have any questions about the position, you are welcome to contact our Talent Lead, Johan Hillers, at johan.hillers@wppmedia.com

We look forward to hearing from you!