About the role

Aplyr's Quick Take

This role is about coordinating site merchandising efforts for Athleta's digital channels. You'll be executing updates, managing product launches, and optimizing the online shopping experience while collaborating with various teams. It's an individual contributor role focused on detail-oriented tasks and cross-functional collaboration.

Good fit

Ideal candidates are detail-oriented individuals with 1-3 years of experience in eCommerce or digital merchandising. A collaborative mindset and strong communication skills are essential for working with different teams.

Worth noting

The role requires a mix of analytical skills and creativity, as you'll need to monitor trends and present findings to drive site strategy. The emphasis on cross-functional collaboration could be a plus for those who enjoy teamwork.

About the Role

As the Site Merchandising Coordinator, you’ll help bring Athleta’s brand and product storytelling to life across our digital channels. You’ll partner closely with Digital Merchandising, Website Production, and Marketing teams to execute category updates, optimize site navigation, and create a seamless, inspiring customer experience that supports commercial goals.

What You'll Do

Drive site execution and act as the liaison between Digital Merchandising, Production, and Marketing to deliver an exceptional online shopping experience that meets or exceeds financial goals.
Manage the product launch process, maintaining accurate records of all cc’s, imagery, copy, and approvals
Optimize the website daily, updating sorting and pinning, manage category setup, monitor site for product gaps, and optimize product order based on business priorities and performance data.
Support QA across site, email, and product to ensure optimized customer journeys and intended site experiences
Support category storytelling by helping to plan and execute the seasonal vision for navigation, product placement, and on-site presentation.
Monitor competitive activity and customer trends to inform site strategy and highlighting new opportunities for content, product, navigation and storytelling. Present and share back to full team to drive action.
Collaborate cross-functionally to gather inputs, understand priorities, and ensure flawless site execution.
Manage structured ad-hoc assignments and priorities, ensuring on-time delivery and accuracy across all site updates.

Who You Are

Passionate about the customer, brand, and digital shopping experience.
Exceptionally detail-oriented with strong organizational and problem-solving skills.
Clear and confident communicator — able to influence partners and tell a compelling story with data.
Highly collaborative and team-oriented, with a track record of partnering across creative, merchandising, and production teams.
Proficient in MS Office; comfortable learning new systems and tools quickly.
Analytical and curious — able to recognize inconsistencies in data and proactively identify solutions.

Qualifications

Bachelor’s degree or equivalent experience in Marketing, Merchandising, or related field.
1–3 years of experience in eCommerce, digital merchandising, or marketing preferred.
Experience working with content management systems (CMS), analytics tools (e.g., Adobe Analytics, Google Analytics), or product recommendation tools is a plus.

Aplyr's read

Gap Inc. is a leading global retailer known for its diverse brand portfolio, attracting individuals passionate about fashion and retail innovation.
Synthesized from recent postings & public sources

What's promising

•Gap Inc. offers diverse career opportunities across its well-known brands like Gap, Banana Republic, and Old Navy.
•The company is investing in data and digital transformation, hiring roles like Sr Manager - Data Engineer.
•Gap Inc. has a strong presence in major retail locations, providing stability and growth opportunities.

What to watch

•The retail sector faces challenges from e-commerce competitors, impacting traditional brick-and-mortar sales.
•Frequent hiring for seasonal roles may indicate high turnover or reliance on temporary staff.
•Economic downturns can significantly affect consumer spending on non-essential items like fashion.

Why Gap Inc.

•Gap Inc. operates multiple distinct brands, catering to a wide range of consumer demographics.
•The company emphasizes sustainability and ethical sourcing in its supply chain initiatives.
•Gap Inc. has a notable commitment to diversity and inclusion within its workforce.

Aplyr’s read is generated by AI from public sources. Was it useful?

About Gap Inc.

Gap Inc.

gapinc.com

View company

Gap Inc. is a global retailer offering clothing, accessories, and personal care products under various brands including Gap, Banana Republic, Old Navy, and Athleta.