[NEOWIZ China] Senior Brand Manager

Confirmed live in the last 24 hours

Neowiz

NEOWIZ China

On-site

Posted September 25, 2025

Job Description

About NEOWIZ

The Magic That Brings Joy to the World

At NEOWIZ, we build bold, memorable games that players love—and remember. We move fast, stay curious, and care deeply about doing great work.

We're not chasing one-off hits. We invest in strong ideas, sharp execution, and teams who take ownership. The goal? Build great games—and then do it again, even better.

Across PC, console, and mobile, we’re creating genre-defining experiences that push boundaries and deliver real joy. If that sounds like your kind of mission, we’d love to meet you.

Be part of something bold and let’s build what’s next.

Position Overview

NEOWIZ is seeking a highly skilled and visionary Senior Brand Manager (China) to lead the strategic development and execution of comprehensive communication strategies, go-to-market plans, and marketing campaigns for our key gaming titles. You will serve as the primary lead for the product marketing campaign in close partnership with the development team and Production Services lead, the Senior Brand Manager will take full ownership of the brand from concept to campaign completion, ensuring alignment with business goals and player expectations.

This role requires a deep understanding of target audiences and fan communities in China, exceptional leadership in orchestrating cross-functional teams, and the ability to manage paid media, digital marketing, and key owned media customer touch-points such as websites and owned media destinations. The Senior Brand Manager will work closely with agencies and internal partners to bring campaigns to life and drive player engagement. This position will report to the Head of Global Publishing, with a dotted line to with a dotted line to the Director, Brand Management.

This position will be hired through a compliant Employer of Record (EOR) arrangement, ensuring full statutory benefits and protections while providing close alignment with NEOWIZ’s global marketing leadership.

Work location: Shanghai, China

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