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Senior Social Account Executive

DentsuDentsu·Advertising & Marketing

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About the role

The purpose of this role is to fulfil the content requirements of all clients. Leads conception, planning and delivery of content that brings great ideas to life across all solutions.

Job Description:

Key Responsibilities
Social Strategic Planning:

  • Develop, refine, and implement social media & outreach strategies in terms of social ideas, viral tactics aligned with brand objectives, and planning strategy direction under supervisor guidances

  • Develop an Influencer Marketing approach in order to propose profiles & formats for tailor-made campaigns under supervisor guidances

  • Support to maintain on the quality of social briefs, ensuring clarity, creativity, and alignment with campaign objectives

Social Content Management:

  • Uphold creative standards for social media content, providing regular reviews and structured feedback to internal teams under supervisor guidances

  • Maintain open communication with creative, planning, account and stakeholder teams to ensure timely delivery of assets

  • Support to coordinate the rollout of content across multiple social platforms, ensuring brand consistency and platform relevance

  • Identify and resolve disconnects in messaging or execution, collaborating with stakeholders to adjust content as needed

Social Execution:

  • Support or leading execution social campaigns to manage, oversee, coordinate with stakeholders and internal teams under supervisor guidances

  • Support social coordination and work with vendors, KOLs, and content creators to produce outcomes in line with social content directions that aligned with master campaign strategy & creative concepts

  • Social platform daily management for brands includes publishing, monitoring, protocol management, and analyzing content across platforms on social media

  • Manage social communities (fanpage, groups) to deploy outcomes following the campaign journey

  • Monitor real-time performance and audience engagement, adjusting tactics for maximum impact

  • Track, analyze, and report on key metrics, providing insights and recommendations to optimize future campaigns

Requirements:

Knowledge & Experience:

  • Bachelor’s degree in Marketing, Communications, Digital Media, or a related field

  • 3–5 years of proven experience in social media management, preferably in an agency or fast-paced environment

  • Proficiency in English (Intermediate, both oral and written)

  • Good understanding of major social media platforms (Meta, TikTok, X, LinkedIn, YouTube, Threads, etc.) and their unique features, possess knowledge of influencer marketing and updates on social trends

  • Demonstrated ability to develop creative, engaging, and data-driven social media strategies

  • Proficient in social media management and analytics tools

  • Good communication, presentation, and collaboration skills

  • Strong eye for detail, creative thinking, and ability to work discipline under tight deadlines

Skills and abilities:

  • Communication abilities and an open mindset are required

  • A social, creative mindset is required

  • Result-oriented and integrity

  • High ambition & eagerness to learn

  • Curiosity-driven mindset to continually pursue new approaches

  • Strong ownership and responsibility

  • Teamwork spirit

  • High pressure resistance

Location:

Ho Chi Minh City

Brand:

Iprospect

Time Type:

Full time

Contract Type:

Fixed Term Contract (Fixed Term)
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Aplyr's read

Dentsu is a powerhouse in advertising, known for its data-driven strategies and digital transformation. It's ideal for those passionate about innovative marketing solutions.

Synthesized from recent postings & public sources

What's promising

  • Dentsu emphasizes digital transformation, positioning itself at the forefront of modern advertising.
  • The company offers diverse roles, providing opportunities for career growth across various marketing disciplines.
  • Dentsu's focus on data-driven strategies attracts clients seeking measurable marketing outcomes.

What to watch

  • The advertising industry is highly competitive, posing challenges for maintaining market share.
  • Rapid technological changes require constant adaptation, which can be demanding for employees.
  • Limited public information about employee satisfaction and work-life balance at Dentsu.

Why Dentsu

  • Dentsu integrates traditional and digital marketing, offering comprehensive solutions.
  • Its global presence allows for cross-cultural marketing strategies and insights.
  • Dentsu's commitment to innovation is reflected in roles like AI Motion Designer.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About Dentsu

Dentsu USA is a leading marketing and advertising agency that provides integrated solutions to clients across various sectors, focusing on digital transformation and data-driven strategies.

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