About the role

Aplyr's Quick Take

This role is about leading insights and analytics for a key product category at Essity. You'll be responsible for turning complex data into actionable recommendations that influence brand and investment strategies. It's a senior-level position that involves both individual contribution and team leadership.

Good fit

Ideal candidates have 8-12 years of experience in insights and analytics, preferably in consumer goods or health. You should be a strong communicator and problem-solver who enjoys collaborating across teams and mentoring others.

Worth noting

The role emphasizes a blend of analytical skills and storytelling, which may not be common in similar positions. Additionally, managing vendor budgets and leading A/B testing initiatives are key responsibilities that suggest a hands-on approach to analytics.

Senior Insights & Analytics Manager

About the Role

As Senior Insights Manager, you will lead insight programs and analytics workstreams for a key category, translating consumer, shopper, market, and commercial signals into clear, decision-ready recommendations. Working within Essity’s global standards and KPI frameworks, you will connect multiple data sources into compelling narratives that guide brand strategy, portfolio choices, and activation plans. This role partners closely with Category, Brand, Commercial, and Finance teams to ensure insights drive measurable growth, stronger investment decisions, and long-term value.

What You Will Do

Insight Leadership: Integrate consumer, shopper, market, competitive, and commercial data into clear stories that highlight choices, trade-offs, and quantified business impact.
Learning Agenda Management: Design and deliver end-to-end category learning agendas across brand, shopper, customer, and innovation, ensuring insights answer priority business decisions.
Standards & KPI Application: Apply Essity CoE methodologies and unified KPI logic to ensure outputs are robust, comparable, and decision-ready.
Business Partnering: Collaborate with Category/Brand, Sales, and Finance teams to translate insights into activation plans, portfolio decisions, and investment recommendations.
Experimentation & Effectiveness: Support test-and-learn initiatives such as A/B testing and lift studies to improve creative, product, and commercial effectiveness.
Vendor & Budget Management: Manage research agencies and data partners, defining scopes of work and ensuring quality delivery on time and within budget.
Team Leadership: Lead analysts and project teams, contributing to capability building and knowledge sharing within the Insights & Analytics community.

Who You Are

8–12 years of experience in insights and analytics, with strong ownership of category, brand, or portfolio analytics; experience in CPG or consumer health is an advantage.
Proven expertise in consumer and shopper research, brand tracking, and performance analytics, with the ability to triangulate multiple data sources into clear recommendations.
A strong influencer and storyteller with analytical rigor, problem-solving capability, and the ability to lead complex, multi-stakeholder projects while coaching others.

What We Can Offer You

Our purpose, Breaking Barriers to Well-being, provides meaning to everything we do. Join us to improve well-being for people and drive positive change for society and the environment. At Essity, you'll feel valued, empowered to grow, and challenged to achieve business results in a collaborative and open atmosphere.
Innovate for Good | Excel Together | Be You with Us

Application End Date:

Job Requisition ID:

Essity261732

Skills & Tags

analytics

Aplyr's read

Essity is a leader in hygiene and health products, attracting professionals in engineering, logistics, and management roles across its global operations.
Synthesized from recent postings & public sources

What's promising

•Essity's global presence offers diverse career opportunities in multiple regions.
•The company invests in sustainable practices, appealing to environmentally conscious job seekers.
•Essity's focus on innovation in health and hygiene products drives industry advancement.

What to watch

•Essity operates in a highly competitive consumer goods market, impacting job security.
•The company's global scale may lead to complex organizational structures.
•Limited public information about work-life balance and employee satisfaction at Essity.

Why Essity

•Essity's commitment to sustainability sets it apart in the hygiene sector.
•The company offers roles in niche areas like professional hygiene and consumer tissue.
•Essity's diverse product range provides varied career paths within the organization.

Aplyr’s read is generated by AI from public sources. Was it useful?

About Essity

Essity

essity.com

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Essity is a global hygiene and health company that develops, produces, and sells personal care products, consumer tissue, and professional hygiene products.