Senior Executive, Buying (Non Biddable)

Role Summary and Impact

• Serve as key point of contact on brief delivery responses and work with Agency Planner in developing tactical strategies/responses
• Compile all necessary media recommendations (i.e. media schedules) from respective WPP Media Buying teams
• Oversee end-to-end project management of campaign brief and delivery
• Be responsible across all campaign tracking and reconciliation requirements (including KPI delivery)
• Support the Director of Campaign Delivery team to strategize key account campaigns and ensure optimal delivery and performance alongside with all WPP Media Agencies and WPP Media Buying teams
• Share regular updates with Agencies on campaign performance, such as in-flight optimizations and necessary schedule adjustments
• Assist WPP Media agencies on consolidating data for ad hoc based reports (e.g. CSI/Savings Report/Cost Avoidance)
• Deliver holistic cross channel campaign analysis (i.e. mid and post campaign reports) working with respective buying teams to provide actionable insights and optimisation recommendations
• Identify new product opportunities that will enhance clients’ digital front
• Roll out test and learn initiatives to drive continuous improvements in campaign performance
• Take an active role in developing broader biddable or digital strategic recommendations and best practices to scale impact at market and regional level
• Any other project or tasks as assigned from time to time

Skills and Experience

• Knowledge and passion for digital marketing: digital display, digital branding, digital direct response, SEM, video & mobile
• Able to harvest vast amounts of information, news, data, and research and distill the most important/relevant information for your accounts and their clients
• Ability to influence without authority
• Leadership skills demonstrated by self-confidence, good judgement, sound decision-making, empathic listening, flexibility, self-motivation and ability to challenge the status quo.
• Team player demonstrated by the ability to receive and provide feedback professionally, thrive and collaborate in a cross-functional environment
• Strive for excellence demonstrated by setting high standards for yourself and others, committed to continuous improvement and deliver results despite constraints
• Relationship skills and aware and respectful of diversities

• Bachelor’s degree, or equivalent diploma, in disciplines as STEM, Digital Advertisement/Media, Mass Communication or relevant experience
• 1 year minimum hands-on experience in at least one of the non- biddable channels
• At least 1 year within internal/external engagement capacity
• Strong experience in end to end project/campaign management
• Solid understanding of digital media ecosystem and technology
• Project management and ability to handle multiple stakeholder levels
• Able to effectively develop and motivate people to achieve joint goals
• Meticulous attention to detail and effective communication skills

Life at WPP Media & Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work, and we’re just as committed to employee growth as we are to responsible media investment. WPP Media employees can tap into the global WPP Media & WPP networks to pursue their passions, grow their networks, and learn at the cutting edge of marketing and advertising. We have a variety of employee resource groups and host frequent in-office events showcasing team wins, sharing thought leadership, and celebrating holidays and milestone events. Our benefits include competitive medical, group retirement plans, vision, and dental insurance, significant paid time off, preferential partner discounts, and employee mental health awareness days.  

WPP Media is an equal opportunity employer and considers applicants for all positions without discrimination or regard to characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens when we're together, fostering creativity, collaboration, and connection. That's why we’ve adopted a hybrid approach, with teams in the office around four days a week. If you require accommodations or flexibility, please discuss this with the hiring team during the interview process.

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