CRM Project Manager
Confirmed live in the last 24 hours
VML (Wunderman Thompson)
Job Description
Who We Are
VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney.
About WPP
WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com.
Buscamos un/a CRM Project Manager que tenga experiencia trabajando con plataformas como Salesforce Marketing Cloud, así como en la definición y ejecución de campañas multicanal y estrategias de customer journey. Será clave su capacidad para coordinar equipos multidisciplinares, actuando como punto de conexión entre negocio y tecnología.
Requerimientos:
- Liderar proyectos de transformación digital y automatización de marketing, asegurando la alineación con los objetivos estratégicos del negocio.
- Actuar como enlace entre la estrategia de negocio y los equipos técnicos, garantizando la correcta ejecución de campañas efectivas, segmentadas y personalizadas.
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