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Direct Life Sales Representative - LIC

Compensation

$74,000 - $135,000/year

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Posted

67 days

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About the role

This position obtains appropriate insurance licenses and learns to sell, quote, bind coverage for prospects. Responsible for completing extensive training and development programs for them to gain product knowledge, sales and customer service skills needed to effectively review existing coverage and advises prospects and customers regarding policy and coverage options.

Position Compensation Range:

$25.00 - $31.88

Pay Rate Type:

Hourly

Compensation may vary based on the job level and your geographic work location. Relocation support is offered for eligible candidates.

Primary Accountabilities

  • Sells life insurance products to new or existing customers via various customer contact channels. Estimates and quotes policy premiums complying with underwriting guidelines.
  • Serves as additional sales support to existing channels to assist clients with recommending specific insurance solutions.
  • Answers inbound conservation calls and makes proactive outbound calls to help conserve life policies.
  • Works with policy holders and independent sales agents to identify and act on opportunities to conserve business.
  • Reviews existing coverage and advises customers regarding policy options. Identifies gaps in coverage and advises the customer of their risks; recommends additional coverage as needed, and suggests options.
  • Makes appropriate recommendations on policy coverage and options, closes sales, and works with life operations to process applications or changes to policies.

Specialized Knowledge & Skills Requirements

  • Attention to detail to provide accurate quotes to clients.
  • Ability to multi-task on multiple computer systems/screens during a quote.
  • Ability to clearly explain insurance concepts and coverages to clients.
  • Must have resident Life Insurance License at time of hire. 
  • Non-resident Life license within 90 days of hire.

Travel Requirements

Up to 10%.

Physical Requirements

Work that primarily involves sitting/standing.

Additional Information

  • To ensure a strong start, all employees participate in our New Employee Orientation during their first week.  This experience is held in person at our Madison, WI Headquarters or one of our AmFam core locations to help you connect with our mission, meet key team members and build relationships that support your growth.  At times, sessions may be delivered virtually based on scheduling and availability. 
  • Offer to selected candidate will be made contingent on the results of applicable background checks
  • Offer to selected candidate is contingent on signing a non-disclosure agreement for proprietary information, trade secrets, and inventions
  • Sponsorship will not be considered for this position unless specified in the posting





We provide benefits that support your physical, emotional, and financial wellbeing. You will have access to comprehensive medical, dental, vision and wellbeing benefits that enable you to take care of your health. We also offer a competitive 401(k) contribution, a pension plan, an annual incentive, 9 paid holidays and a paid time off program (23 days accrued annually for full-time employees). In addition, our student loan repayment program and paid-family leave are available to support our employees and their families. Interns and contingent workers are not eligible for American Family Insurance Group benefits.

We are an equal opportunity employer. It is our policy to comply with all applicable federal, state and local laws pertaining to non-discrimination, non-harassment and equal opportunity. We also consider qualified applicants with criminal histories, consistent with applicable federal, state and local law.

American Family Insurance is committed to the full inclusion of all qualified individuals. If a reasonable accommodation is needed to participate in the job application or interview process, to perform essential job functions, and/or to receive other benefits and privileges of employment, please email AskHR@AmFam.com to request a reasonable accommodation.

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Skills & Tags

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Aplyr's read

American Family Insurance is a mutual company offering diverse insurance products, attracting professionals in technical, analytical, and field roles across the U.S.

Synthesized from recent postings & public sources

What's promising

  • •Strong emphasis on hybrid roles offers flexibility for work-life balance.
  • •Diverse range of insurance products provides stability and growth opportunities.
  • •Focus on technical and analytical positions indicates investment in innovation and data-driven strategies.

What to watch

  • •Limited public information about company culture and employee satisfaction.
  • •Potential challenges in maintaining consistent service quality across diverse geographic locations.
  • •Insurance industry subject to regulatory changes that could impact operations.

Why American Family Insurance

  • •Mutual company structure emphasizes customer-focused approach over shareholder profits.
  • •Extensive field operations offer varied career opportunities in multiple U.S. regions.
  • •Investment in privacy and governance roles highlights commitment to data protection and compliance.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About American Family Insurance

American Family Insurance

American Family Insurance

View company

American Family Insurance is a mutual insurance company that provides a range of insurance products including auto, home, life, and business insurance.

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