About the role

Aplyr's Quick Take

This role is a senior individual contributor position focused on leveraging data to drive marketing strategy and decision-making at Airalo. You'll be responsible for developing and executing marketing measurement strategies, including experiments and models, to influence budget allocation and growth across the company.

Good fit

Ideal candidates have extensive experience in data analysis, particularly in marketing analytics, and are comfortable working independently in a remote setting. A strong background in statistical modeling and the ability to communicate insights effectively to non-technical stakeholders will help you thrive here.

Worth noting

The position emphasizes not just analysis but also driving cultural change around data usage within the organization. The remote work setup and focus on experimentation could appeal to those looking for flexibility and innovation in their role.

Ready to make travel easier for millions? Airalo is the world’s first and largest eSIM store, helping travellers stay connected seamlessly in over 200 countries and regions. We trust our teams to take ownership, put customers first, and do work that has a real impact every day. What’s in it for you? Airalo offers team members a range of perks, including remote work, generous PTO, wellness and learning allowances, and, of course, our annual Airalo Away retreat. Learn more about our benefits here; www.notion.so/airalo-public/Benefits-25396a97ffca81fb9bc1f0be479f1be3

Hi, I'm Andra, Director of Data at Airalo!

Our team works across the full data ecosystem, from collection to insights activation, ensuring that every piece of data drives meaningful action. We’re curious problem-solvers who love tackling challenges that haven’t been solved before and building tools and processes that scale impact across the company.

Airalo’s fully remote Data team is growing. You’ll turn numbers into decisions that shape the future of our business, collaborating with cross-functional teams to solve complex problems and influence how millions of travellers stay connected. This isn’t just dashboards - it’s using data to drive strategy, inform product and growth decisions, and create real impact. You’ll have access to best-in-class tools, the freedom to experiment, and a team ready to turn insights into action.

Do you thrive at the intersection of marketing science and business strategy? We're looking for a Principal Data Analyst, Marketing Analytics to own and execute our marketing measurement strategy - from Marketing Mix Modeling and incrementality testing through to attribution, channel economics, and budget allocation.

This role is for someone who combines deep technical expertise with the ability to influence how a global organisation thinks about growth. You'll design experiments, build models, and deliver the insights that shape how we invest our marketing spend across 190+ countries. But measurement only matters if it changes decisions - so you'll also drive adoption of your work across the Growth organisation, build measurement literacy with stakeholders, and elevate the data culture that turns analysis into action.

If you're ready to operate at the frontier of modern marketing measurement in a high-growth, global business - we'd love to hear from you.

Skills & Tags

rust ai data analytics product design marketing

Aplyr's read

Airalo revolutionizes travel connectivity by offering digital eSIM solutions, attracting tech-savvy professionals passionate about global communication innovation.
Synthesized from recent postings & public sources

What's promising

•Airalo's eSIM technology eliminates the hassle of physical SIM cards for travelers.
•The company is expanding rapidly, hiring for diverse roles across analytics and marketing.
•Airalo offers a unique product in a niche market with growing demand.

What to watch

•The telecommunications industry is highly competitive, posing significant challenges.
•Limited public information about company culture and employee satisfaction.
•Rapid expansion may lead to operational growing pains and resource strain.

Why Airalo

•Airalo focuses exclusively on eSIM technology for global travelers.
•The company provides a digital-first solution in a traditionally physical market.
•Airalo's product caters specifically to international travelers seeking convenience.

Aplyr’s read is generated by AI from public sources. Was it useful?