Manager, Consumer Insights - OM/Meats

As a key strategic business partner and consumer insights manager for Oscar Mayer, Meats business, you will have the opportunity to directly impact growth.  In this role, you will be responsible for helping develop and execute the strategy on Oscar Mayer by influencing key decisions across the base arm of the business, from consumer targeting and brand strategy/positioning to renovation and near-in innovation decisions (i.e., LTOs), to communication evaluation (and more).   

The Role – Key Skills: 

• Strategic: Be a key strategic business partner to Marketing team and a transformational leader. Demonstrating understanding of the consumer, research methodologies/techniques, standard processes and experience to drive the business forward 

• Influential: Influence at all levels of organization (above & below) and work seamlessly with cross-functional teams 

• Impactful: Influence "so-what’s" by making actionable recommendations routed in deep understanding of marketing, business and consumer 

• An Owner: Be versatile with agility! Think and act like a start-up and build out a function against a blank slate without buying pre-packaged solutions or methodologies.  

• Flexible: Be flexible and creative to adjust to changing priorities and business challenges.  Manage ambiguity, while showing strong drive for results and project leadership skills; Highly adaptable, works well in an environment of change 

• Strong Communicator: Showcase strong interpersonal skills through distilled clean/concise insights that drive empathy and storytelling behaviors though the organization 

• Self-motivated: Ability to handle many workstreams, challenging priorities and distilling a plan that can be implemented for the team 

• Analytical: Ability to see through data and recognize patterns to advise brand actions 

• Collaborator: A team player that thrives in a fast-paced entrepreneurial environment. Actively shares knowledge, perspectives and best practices 

• Curiosity & Action: High degree of intellectual curiosity and creative insight, coupled with a drive for actionable, tangible results 

• Influence: Ability to influence at senior levels of an organization and drive focus and impact 

Qualifications 

• 5+ Years of experience in insights (on either the vendor side or client side – client side experience preferred).   

• Proficient in various market research techniques, including both qualitative and quantitative methods 

• Experience working with both primary and secondary data sources 

• Proficient in syndicated research tools (e.g. Nielsen, Circana, Mintel, et