About the role
Welcome to Haleon. We’re a purpose-driven, world-class consumer company putting everyday health in the hands of millions. In just three years since our launch, we’ve grown, evolved and are now entering an exciting new chapter – one filled with bold ambitions and enormous opportunity.
Our trusted portfolio of brands – including Sensodyne®, Panadol®, Advil®, Voltaren®, Theraflu®, Otrivin®, and Centrum® – lead in resilient and growing categories. What sets us apart is our unique blend of deep human understanding and trusted science.
Now it’s time to fully realise the full potential of our business and our people. We do this through our Win as One strategy. It puts our purpose – to deliver better everyday health with humanity – at the heart of everything we do. It unites us, inspires us, and challenges us to be better every day, driven by our agile, performance-focused culture.
We are looking for potential talent for Brand Manager. This role will drive brand/portfolio growth and own P&L via insights-based strategy planning and strong cross-function and agency leadership.
A day in the life
You will lead the annual market activation plan, aligned to 3-year growth drivers, partnering with a consumer-centric cross-functional team and agency partners.
Own the annual brand Profit & Loss (P&L), delivering sales and profit targets while actively managing budget spend.
Strengthen brand equity through effective deployment and localization of global/area toolkits.
Execute the innovation pipeline and drive best-in-class execution to bring brand strategy to life across media, creative development, and digital programs.
Manage agency and cross-functional relationships locally and above-market, partnering with Sales/Trade Marketing to win in-store and deliver effective go-to-market plans across channels.
Your areas of knowledge and expertise that matter most for this role
5+years of brand marketing experience in Consumer Products marketing.
Experience delivering insights-based consumer communications and media plan to drive brand share growth.
Strong financial/logical thinking capabilities and business acumen.
Experience working in a fast paced, entrepreneurial environment.
Ability to adapt and work effectively within a variety of situations including organizational changes and changes in job demands.
Job Posting End Date
2026-06-14
Equal Opportunities
Haleon are committed to mobilising our purpose in a way that represents the diverse consumers and communities who rely on our brands every day. It guides us in creating an inclusive culture, where different backgrounds and views are valued and respected – all in support of understanding and best serving the needs of our consumers and unleashing the full potential of our people. It’s important to us that Haleon is a place where all our employees feel they truly belong.
During the application process, we may ask you to share some personal information, which is entirely voluntary. This information ensures we meet certain regulatory and reporting obligations and supports the development, refinement, and execution of our inclusion and belonging programmes that are open to all Haleon employees.
The personal information you provide will be kept confidential, used only for legitimate business purposes, and will never be used in making any employment decisions, including hiring decisions.
Adjustment or Accommodations Request
If you require a reasonable adjustment or accommodation or other assistance to apply for a job at Haleon at any stage of the application process, please let your recruiter know by providing them with a description of specific adjustments you are requesting. We’ll provide all reasonable adjustments to support you throughout the recruitment process and treat all information you provide us in confidence.
Note to candidates
The Haleon recruitment team will contact you using a Haleon email account (@haleon.com). If you are not sure whether the email you received is from Haleon, please get in touch.
Aplyr's read
Haleon is a leader in consumer healthcare, offering diverse roles across global markets for those passionate about everyday health solutions.
What's promising
- •Strong focus on consumer health products with a global reach.
- •Wide range of roles indicates diverse career opportunities.
- •Commitment to innovation in health and wellness solutions.
What to watch
- •Highly competitive industry with pressure on market share.
- •Potential challenges in maintaining product differentiation.
- •Regulatory hurdles in different markets could impact operations.
Why Haleon
- •Specializes in everyday health products, unlike many pharma-focused peers.
- •Global presence with localized roles like Türkiye Shopper Marketing Lead.
- •Diverse hiring across functions from R&D to digital commerce.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Haleon
Haleon is a global consumer healthcare company focused on delivering everyday health products and solutions.