Technical Product Marketing Manager - USA

Confirmed live in the last 24 hours

Storyblok

Compensation

$103,200 - $150,000/year

Remote

Posted April 11, 2026

Job Description

Storyblok is a headless CMS that enables marketers and developers to create with joy and succeed in the AI-driven content era. It empowers you to deliver structured and consistent content everywhere: websites, apps, AI search, and beyond.

Marketers get a visual editor with reusable components, in-context preview, and workflows to launch fast and stay on brand. Developers have freedom to use their favorite frameworks and integrate with anything through the API-first platform. Brands get one source of truth for content that is accurate, flexible, and measurable.

Legendary brands like Virgin Media O2, Oatly, and TomTom use Storyblok to make a bigger, faster market impact. It’s Joyful Headless™, and it changes everything.

WHAT IS IN IT FOR YOU

You will be joining a growing company where you can contribute to many “firsts”. Plus these benefits:

Monthly remote work stipend (home internet costs, electricity). Home office equipment package right at the start (laptop, keyboard, monitor…)
Home office equipment upgrade (furniture, ear plugs …) or membership to a local co-working space after your onboarding
Sick leave benefit, parental leave and 25 days of annual leave plus your local national holidays
Personal development fund for courses, books, conferences, and material
VSOP (Virtual Stock Option Plan)
The annual international team-building trip, quarterly and monthly online get-togethers
As a fully remote company, with work-life balance at its core, you’ll enjoy flexible schedules
An international team that loves to have fun at work and works hard together to accomplish shared goals

JOB SUMMARY

Storyblok is seeking a dynamic Product Marketing Manager to drive product-led growth for our marketing leading CMS. As a key member of our team, you will play a pivotal role in positioning Storyblok as the preferred choice for developers and content creators. Your responsibilities will include developing go-to-market strategies, creating compelling product messaging, and driving customer acquisition and engagement. You will also collaborate closely with product management, and our marketing teams to ensure successful product launches and ongoing growth.

ESSENTIAL JOB FUNCTIONS

Developer Journey Optimization:
- Optimize the end-to-end developer onboarding experience, reducing friction from sign-up to first successful implementation.
- Identify drop-off points in technical setup flows and partner with Product and Engineering to improve clarity, guidance, and time-to-first-value.
- Strengthen technical persona messaging for developers, architects, and technical decision-makers by translating complex capabilities into clear, value-driven communication.
Website & Conversion Ownership:
- Own key landing pages, such as the homepage, and the evolution of the website’s messaging architecture.
- Partner with Web and Growth teams to optimize key conversion journeys (trial sign-up, demo requests, upgrade flows).
- Write and design email nurture campaigns to guide users through onboarding and support feature adoption, self-service conversion, and customer retention goals.
Data-Informed Decision Making:

Partner with the Data team to analyze patterns in PLG user behavior and identify areas of dropoff or opportunities for improvement.
Own the experimentation roadmap for PLG opportunities across awareness, onboarding, feature adoption, upgrade prompts, and retention initiatives.
Partner with Product and Growth teams to define clear hypotheses, success metrics, and testing priorities.
Drive A/B tests for website, in-app experiences, email communications, onboarding flows, monetization prompts, and feature announcements.