About the role
Redwood Credit Union is seeking a Branch Experience Manager who will provide vision and leadership to branch personnel to achieve or exceed established goals. Manage, plan, coordinate and ensure the administration of the day-to-day operations of a small, medium or large branch office. Develop lines of business and ensure quality Member service at all times.
Key Responsibilities
Sales and Service:
o Manage branch, employees and resources to ensure delivery of excellent service to all Members, volunteers, internal employees, and service providers by ensuring that Members are informed and aware of our full range of products and services.
o Branch goal achievement by ensuring staff effectively cross-sells RCU, RCU Investment Services, RCU Insurance Services and RCU Auto Services products and services.
o Allocate assigned goals among branch staff ensuring overall branch goal achievement.
o Support an effective sales and service culture by coaching, recognizing and rewarding branch staff for achievement of sales and service goals.
o Establish and maintain relationships with key contacts in the community.
o Identify and drive additional business opportunities through community involvement and business development efforts.
o Participate in community events, community volunteer boards & associations.
o Adjust community and business development activities to align with the organizational priorities.
o Conduct regular one on one coaching sessions with all branch staff.
o Plan, coordinate, communicate, and execute regular sales and service meetings.
o Ensure timely resolution of identified Member issues.
o Ensure staff is scheduled appropriately to ensure superior Member service and branch needs are met.
Branch Administration:
o Ensure ongoing staff training and development.
o Plan, coordinate, communicate, and execute regular staff meetings.
o Ensure branch staff receives and understands important organizational communication.
o Collect and analyze weekly/monthly reports to evaluate strength and weaknesses of branch to improve performance.
o Actively recruit, interview, select, and hire qualified employees.
o Conduct and deliver performance evaluations and merit increases for branch staff.
o Coach, mentor, motivate, develop and discipline branch staff.
o Attend and participate in internal meetings and disseminate information to staff.
o Professionally represent the credit union at external functions and activities, acting as an ambassador for RCU.
Branch Operations:
o Review and identify cost effective and efficient utilization of branch resources.
o Ensure acceptable branch audit by ensuring compliance with established policy and procedures.
o Safeguard Member information and ensure confidentiality by following established policy and procedures.
o Support branch staff to ensure they can perform all their job duties, including being able to perform those functions yourself as needed.
Other Functions:
o Recommend and implement policies and procedures.
o Draft correspondence for Member related inquiries.
o Participate in credit union committees.
o Perform special projects, research, and analysis as requested.
o Perform other duties as assigned.
o Participate in community events, community volunteer boards & associations.
Join us and discover why you'll love working at Redwood Credit Union!
ABOUT REDWOOD CREDIT UNION (RCU):
At Redwood Credit Union, our mission is to passionately serve the best interests of our Members and communities. Since 1950, we have been dedicated to supporting the financial well-being of our Members through better rates, low or no fees, and best-in-class customer service. Our purpose is to inspire hope and elevate the financial well-being of our communities one person at a time, through good times and bad.
As a not-for-profit financial institution, we are committed to a people-first approach, which is reflected not only in how we serve our Members, but also in how we treat our employees. Our leadership team is deeply focused on fostering a culture of heart and empathy, integrity, passion, inclusion, meaningful relationships, excellence, and ensuring financial well-being for all.
Why work for Redwood Credit Union?
• 27th largest credit union in the U.S. and the largest financial institution based in the North Bay
• Recognized by Newsweek as one of "America's Best Credit Unions 2026"
• Awarded a 5-Star Bauer Rating
• Recognized by Newsweek as one of "America's Greatest Midsize Workplaces 2025"
• Top Corporate Philanthropists (#24) - San Francisco Business Times
• Voted Best Places to Work in the North Bay 20 years in a row
• World-class Employee Engagement scores
• Rated Superior in Service by more than 90% of Members, surveyed by SF Gate
• Industry leading Net Promoter Scores across the U.S.
Aplyr's read
Redwood Credit Union is a member-owned financial cooperative in Northern California, known for its community focus and diverse financial service roles.
What's promising
- •Redwood Credit Union offers a strong community focus, appealing to those who value local impact.
- •The company provides diverse career opportunities across finance, IT, and customer service.
- •Employees benefit from a cooperative structure, which emphasizes member and employee engagement.
What to watch
- •Limited public information about Redwood's growth strategy might concern those seeking rapid career advancement.
- •The regional focus may limit opportunities for relocation or remote work.
- •As a credit union, compensation may differ from larger, for-profit financial institutions.
Why Redwood Credit Union
- •Redwood Credit Union's member-owned model fosters a unique workplace culture centered on community service.
- •The organization emphasizes social impact, as evidenced by roles like Social Impact Manager.
- •Redwood's commitment to bilingual services highlights its dedication to serving diverse communities.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Redwood Credit Union
Redwood Credit Union is a member-owned financial cooperative that provides a range of banking services to individuals and businesses in Northern California.
