Manager, Digital Partnership Marketing

LA28 does not provide relocation assistance.

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LA28 is the independent, non-profit, privately funded organizing committee for the Los Angeles 2028 Olympic and Paralympic Games. We are on a singular mission to create an Olympic and Paralympic Games that celebrate all that this city and country have to offer, delivering an unparalleled experience for athletes, fans, partners and our community.

The 2028 Games mark the return of the Summer Games to the U.S. for the first time in 32 years and Los Angeles’ third time hosting an Olympic Games and first time welcoming the Paralympic Games. This presents the unique and exciting opportunity to celebrate our legacy with the Games and push the Olympic and Paralympic Movements forward, writing a new chapter of Games history in Los Angeles.

Putting on an Olympic and Paralympic Games is a team sport. To build a Games unlike any the world has seen before, we need the best team in place–a team full of diverse perspectives, experiences and expertise. We are guided by the following set of values and behaviors–optimism, integrity, excellence, inclusion, co-creation and boldness–and look forward to hearing about how your past experiences align with them.

Manager, Digital Partnership Marketing

LA28 is looking for a strategic and innovative Manager, Digital Partnership Marketing to join the Digital Engagement & Marketing (DIG) team.

The Manager, Digital Partnership Marketing will manage and support the implementation of all the digital packages that we need to deliver for LA28 partners. This role will work closely and collaboratively with our Partnership Marketing and overall Marketing team. This role is pivotal in strategically building, managing, and ensuring fulfillment of all digital marketing assets across our partnership portfolio. A successful candidate will be obsessed with ensuring all the partnership elements across social media, website, mobile app, and email marketing channels are delivered seamlessly, on time, and drive measurable ROI for our partners. This person will be a key protector of the LA28 brand and a key contributor in building a legacy for the Olympic and Paralympic Movement through the lens of the fans and athletes.

The ideal candidate is a strategic thinker and hands-on leader who thrives at the intersection of digital storyteller, partnership marketing, and fan experience. This role will report to the VP, Marketing and Digital Engagement.

Key Responsibilities:

Digital Campaign Execution & Fulfillment

• Manage the end-to-end execution of all contracted digital assets, including custom branded content series, website placements, mobile app integrations, social media activations, and targeted CRM/email campaigns

• Collaborate closely with internal Digital Content, Social Media, Web, App, CRM, and Editorial teams to seamlessly embed partner messaging into the owned digital ecosystem while preserving a premium fan experience

Cross-Functional Collaboration & Relationship Management

• Collaborate and co-create with VP of Marketing and Digital Engagement and Digital team leaders to drive partner engagement, deeply understanding client business objectives and translating them into high-impact digital opportunities

• Cultivate a strong, collaborative relationship with the core Partnership Marketing team to align on sponsor goals, fulfill contractual obligations, and unlock custom digital integrations

• Ability to coordinate and liaison between LA28’s Digital team and other Digital stakeholders of external partners

Analytics, Reporting & Presentations

• Develop and implement performance reporting frameworks to track and optimize KPIs across all digital partnership platforms

• Create comprehensive presentation decks and post-activation recap reports that clearly demonstrate ROI and value delivery to corporate partners

Background & Requirements:

•  Minimum 6-8 5+years of direct experience in sports business or related marketing environment 

• Hands on experience developing and leading relationships with strategic partners

• Strong operational and program execution skills required

• Strong cross-functional skills, and a capacity for creativity/innovation

• Excellent presentation preparation skills and ability to work successfully with varied audiences (internal and external stakeholders: digital team, partnership team, fans/spectators, and senior members of the organization)  

• Knowledge and first-hand experience within the sports marketing industry. Experience in the Olympic or Paralympic Movements is a plus

• Ability to work effectively under pressure and to tight deadlines

• Clear communicator with attention to detail  

• Excellent interpersonal skills including the ability to work collaboratively with individuals at all levels in the organization

Expectations:

• Self-directed/self-starter individual with excellent organizational skills and the ability to handle multiple projects in a fast-paced environment, while maintaining a long-term, strategic lens

• Possess personal drive to start a project and see it through to completion

• A team player who proactively communicates with other business partners and stakeholders within other organizations to drive results

• Commitment to understanding industry trends

Skills & Tags

goawsaimobiledataanalyticsmarketing