About the role
The Cornerstone brands deliver inspirations that help customers enjoy, enhance and celebrate life. Cornerstone comprises four interactive, aspirational home and apparel lifestyle brands: Ballard Designs®, Frontgate®, Grandin Road® and Garnet Hill®.
Your Opportunity, Your Team
The Print Marketing Manager supports Cornerstone Brands (Ballard Designs, Frontgate, Grandin Road, Garnet Hill), and leads strategy and execution of catalog and direct mail campaigns across brands, overseeing audience targeting, contact strategy, frequency, and format to maximize demand and efficiency. You will report to the VP of Customer Relationship Management.
Where You'll Work
This role is hybrid. Relocation assistance is not available for this role. Preferred locations include: Cincinnati, OH, Atlanta, GA, or Boston, MA.
What You’ll Do
Campaign Strategy & Audience Selection: Define and execute targeting, cadence, and format for catalog and direct mail campaigns to drive incremental demand aligned with business goals.
Testing & Optimization: Lead A/B, holdout, and contact strategy tests; analyze results and implement improvements to maximize ROI.
Results Analysis & Reporting: Evaluate campaign performance, deliver clear insights, and recommend actions for future optimization.
Cross-Functional Collaboration: Coordinate with internal teams and external partners to ensure smooth campaign execution and alignment.
Team Leadership & Development: Manage and coach a direct report, driving accountability and growth.
Budget Management & ROI Optimization: Oversee budgets, track spend and improve cost efficiency and marketing productivity.
Manage planning, testing, and performance analysis (including A/B and holdout tests), but not print production.
What You’ll Bring
Bachelor’s degree in Marketing, Business, Communications, or a related field.
5+ years’ experience in catalog and direct mail marketing, Experience in a vertically integrated retailer, with demonstratable success in product creativity and financial results
Technical Skills: Proficiency with campaign measurement tools; strong Excel skills required.
Analytical Ability: Demonstrated expertise in data analysis, test design, and interpreting results to inform strategy.
#LI-JM1
Our Total Rewards package includes benefits you’ll love such as competitive compensation, paid time off, an employee assistance program, parental leave, paid volunteer hours, and amazing company discounts! In our US market, you can also expect health care benefits starting on day 1, 401(k), and tuition reimbursement benefits.
QVC Group is committed to inclusion and belonging for all and ensuring that our workplace provides equal employment opportunities for all team members and candidates and complies with all applicable federal, state, and local laws and regulations. As an equal opportunity employer, QVC Group is committed to a barrier-free employment process. If you need reasonable accommodations/support throughout, please contact us at workwithus@qvcgrp.com for assistance.
If provided, salary ranges are a general guideline only, and actual salaries will vary and are based on factors such as a candidate's qualifications, skills, experience, and geographic location as well as business and market conditions.
Skills & Tags
Aplyr's read
QVC Group thrives on blending entertainment and retail, attracting those who excel in dynamic, customer-focused environments across diverse roles from tech to operations.
What's promising
- •QVC Group is a pioneer in video commerce, merging entertainment with shopping.
- •The company offers diverse career paths, from tech roles to customer service.
- •QVC's global reach provides opportunities for international career growth.
What to watch
- •The retail sector faces volatility, impacting job stability.
- •QVC's reliance on traditional TV may limit appeal to younger audiences.
- •Intense competition in e-commerce requires constant innovation to maintain market position.
Why QVC Group
- •QVC offers a distinctive shopping experience through a blend of live TV and digital platforms.
- •The company has a strong emphasis on customer interaction and engagement.
- •QVC's integration of entertainment into retail sets it apart from typical e-commerce platforms.
Aplyr’s read is generated by AI from public sources. Was it useful?
About QVC Group
QVC Group is a global leader in video commerce, offering a unique shopping experience through television, online, and mobile platforms.
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