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Investment Optimization Director

DentsuDentsu·Advertising & Marketing

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Posted

34 days

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About the role

The purpose of this role is to build and oversee the trading capability within the business, tasked with leading relationships with media partners and to work closely with account teams to ensure the delivery of best-in-class campaigns.

Job Description:

Key responsibilities:
Ensures the trading position with key partners continues to evolve to reflect both the business' strategy and market dynamics
Delivers financial targets, tracking progress against targets throughout the year and demonstrating growth in revenue year-on-year
Conducts regular business reviews with all key partners, covering both reporting current performance and areas of future development and opportunity
Works closely and collaboratively, communicating clearly to all relevant internal stakeholders including but not limited to Trading Director, individual business leads and the individual client teams
Maintains supply side management best practice while delivering innovative and ambitious media solutions that deliver client objectives and the business' vision.
Acts as an ambassador for the business, connecting across internal and external networks to help deliver the operating model and build the business reputation

Location:

Guangzhou

Brand:

Carat

Time Type:

Full time

Contract Type:

Fixed Term Contract (Fixed Term)
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Aplyr's read

Dentsu is a powerhouse in advertising, known for its data-driven strategies and digital transformation. It's ideal for those passionate about innovative marketing solutions.

Synthesized from recent postings & public sources

What's promising

  • Dentsu emphasizes digital transformation, positioning itself at the forefront of modern advertising.
  • The company offers diverse roles, providing opportunities for career growth across various marketing disciplines.
  • Dentsu's focus on data-driven strategies attracts clients seeking measurable marketing outcomes.

What to watch

  • The advertising industry is highly competitive, posing challenges for maintaining market share.
  • Rapid technological changes require constant adaptation, which can be demanding for employees.
  • Limited public information about employee satisfaction and work-life balance at Dentsu.

Why Dentsu

  • Dentsu integrates traditional and digital marketing, offering comprehensive solutions.
  • Its global presence allows for cross-cultural marketing strategies and insights.
  • Dentsu's commitment to innovation is reflected in roles like AI Motion Designer.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About Dentsu

Dentsu USA is a leading marketing and advertising agency that provides integrated solutions to clients across various sectors, focusing on digital transformation and data-driven strategies.

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