Rgn Product Manager, Velys Enabling Tech

DePuy Synthes is recruiting for a Manager, Strategic Marketing (PL7), located in Sao Paulo, Brazil or [Location Y] or [Location Z] etc. 

The Regional Product Manager – VELYS Enabling Technologies is responsible for defining and driving the regional product and commercialization strategy for the VELYS Digital Surgery and enabling technology platform. This role owns the regional VELYS platform strategy, including go‑to‑market approach, pricing and commercial models for capital and enabling technologies, launch planning, and sales enablement to accelerate adoption and utilization across markets. 

As a key regional integrator, the role partners closely with cross‑functional teams—including Commercial, Regulatory Affairs, Professional Education, Marketing, Finance, Launch Excellence, and Service—to build integrated NPI and commercialization plans and ensure disciplined execution.  

This position plays a critical role in driving the adoption of complex, workflow‑based digital, robotic and capital technologies, directly impacting growth, differentiation, and customer value realization for DePuy Synthes. 

Key Responsibilities 

• Own the regional product and commercialization strategy for the VELYS Digital Surgery and enabling technology platform, aligned with global direction and regional priorities. 

• Define the regional go‑to‑market approach for VELYS, including segmentation, value propositions, adoption pathways, and expansion strategies for digital and capital solutions. 

• Establish and govern regional pricing and commercial models for VELYS enabling technologies (capital, bundled, and solution‑based), in close partnership with Finance and Commercial teams. 

• Lead regional new product introductions and platform expansions, applying Launch Excellence (LEX) principles to drive launch readiness, high‑quality execution, and adoption. 

• Ensure strong cross‑functional NPI and commercialization planning, coordinating Regulatory Affairs, Professional Education, Marketing, Supply Chain, Finance, and Commercial teams to enable successful launches and sustained adoption. 

• Develop and deploy regional sales enablement assets, including playbooks, campaigns, collateral, and value‑based storytelling to support complex digital and capital selling. 

• Monitor business performance and adoption metrics, gather market insights and competitive intelligence, and translate learnings into strategic and executional improvements. 

• Represent LATAM market needs in Global VELYS Platform Leadership Teams, contributing regional insights to the development of the VELYS platform strategy and sharing best practices across markets. 

Qualifications 

Education 

• Bachelor’s degree required (Business, Marketing, Engineering, Life Sciences). 

• Advanced degree (MBA or equivalent) preferred. 

Experience and Skills 

Required: 

• 5–7 years of experience in product management, platform marketing, commercial strategy, or related roles. 

• Demonstrated experience with capital equipment, enabling technologies, digital solutions, or other complex, workflow‑based offerings. 

• Strong understanding of go‑to‑market strategy, pricing frameworks, and capital selling models. 

• Proven ability to lead cross‑functional initiatives and drive execution through influence in a matrixed organization. 

• Strong financial acumen, including experience developing business cases, ROI analysis, and performance tracking. 

• Excellent communication, presentation, and stakeholder‑management skills. 

Preferred: 

• Experience in medical devices, orthopedics, or other regulated healthcare environments. 

• Exposure to digital surgery, robotics, or integrated technology platforms. 

• Experience working across multiple markets or geographies within a regional structure. 

Other: 

• Languages: Portuguese and English proficiency required for regional and global collaboration.  

• Travel: Up to ~20% - 40% regional travel. 

• Tools: Proficiency in standard office tools (presentations, spreadsheets, dashboards). 

For more information on how we support the whole health of our employees throughout their wellness, career and life journey, please visit www.careers.jnj.com. 

Johnson & Johnson announced plans to separate our Orthopaedics business to establish a standalone orthopaedics company, operating as DePuy Synthes. The process of the planned separation is anticipated to be completed within 18 to 24 months, subject to legal requirements, including consultation with works councils and other employee representative bodies, as may be required, regulatory approvals and other customary conditions and approvals. Should you accept this position, it is anticipated that, following conclusion of the transaction, you would be an employee of DePuy Synthes and your employment would be governed by DePuy Synthes employment processes, programs, policies, and benefit plans. In that case, details of any planned changes would be provided to you by DePuy Synthes at an appropriate time and subject to any necessary consultation processes. 

 Johnson & Johnson is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, age, national origin, disability, protected veteran status or other characteristics protected by federal, state or local law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act. 

Johnson & Johnson is committed to providing an interview process that is inclusive of our applicants’ needs. If you are an individual with a disability and would like to request an accommodation, external applicants please contact us via https://www.jnj.com/contact-us/careers, internal employees contact AskGS to be directed to your accommodation resource. 

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