Account Executive, Paid Social
Confirmed live in the last 24 hours
WPP Media (GroupM)
Job Description
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
7385 - Account Executive, Paid Social
Role Summary and Impact
T&P is one the world's leading full service creative and media agencies, connecting talent and tech to drive growth for brands. Formed by the integration of The&Partnership and mSix&Partners, it brings together content and distribution into a single, holistic end to end marketing solution. Backed by WPP and WPP Media and combined with the agility of an entrepreneurial Partner-led mindset, the multi-discipline agency spans four continents with 45 offices and over $1.2 billion dollar in billings globally. As an early adopter with the first ever AI-generated TV ad for Lexus in 2018, T&P is focused on harnessing AI across all its outputs with its 1,900 people already trained on WPP's proprietary AI platform Creative Studio, to deliver enhanced outcomes for clients.
As Account Eecutive the successful candidate will rapidly develop their knowledge of paid advertising across all the key social channels, from activation through to reporting. They will also learn how to work as part of a team that plan & deliver award-winning work in a busy agency environment that has training + development at its core.
Campaign Management
- End-to-end set up of paid social campaigns across all the relevant social platforms.
- Undertaking regular quality assurance (QA) checks to ensure campaigns are set up to defined best practice standards.
- Monitoring campaign performance and pacing to ensure activity delivers as expected. Troubleshooting and optimising campaigns in order to improve performance as necessary.
- Working to produce detailed & accurate weekly/monthly campaign performance reports, often in Microsoft Excel.
- Writing performance commentary that delivers valuable insight and recommendations to clients.
- Assisting with more detailed analysis including end-of-campaign reporting, quarterly/annual reviews, and on standalone projects.
Client & Partner Management
- Working closely with your line-manager & the wider team to support the delivery of high-quality work for clients.
- Working with partners and attending regular platform training sessions to further develop your paid social skillset.
Operational Excellence
- Responsible for managing your workload and for communicating clearly and in a timely manner with internal and external stakeholders as required across email, chat, video and in-person.
- Attend regular internal meetings and training sessions in order to actively contribute to a collaborative and friendly paid social community.
- Responsible for following the mandatory agency finance processes. Working with line-manager and to ensure processes are followed, allowing for prompt payment/invoicing and to minimise finance queries.
Skills and Experience
We are looking for a candidate with the following attributes:
- Display an eagerness to learn. You should be diligent and attentive to detail, able to listen, learn new skills, and put these into practice quickly.
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