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Senior Digital Performance Specialist

DentsuDentsu·Advertising & Marketing

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About the role

Job Description:

Responsibilities

  • Manage and optimize campaigns across Search, Display, and Social platforms to maximize ROI

  • Analyze campaign and website data to generate actionable insights and recommendations

  • Monitor performance against KPIs and implement data-driven optimizations

  • Conduct market research and competitor analysis to identify opportunities

  • Scale campaigns to improve reach, exposure, and efficiency

  • Work closely with internal teams to ensure integrated execution and accurate reporting

  • Prepare performance reports and client-facing presentations

Requirements

  • Over 2 years’ experience in digital performance marketing (Search, Display, Social)

  • Strong understanding of Performance Marketing / eCommerce

  • Hands-on experience with platforms such as Google Ads, Meta, or programmatic tools is an advantage

  • Strong analytical skills with a high level of attention to detail

  • Good client-facing and communication skills

  • Proactive and able to work in a fast-paced agency environment

  • Fluent in English and Cantonese; Mandarin is a plus

We offer 5 days' work and attractive compensation package to suitable candidates. Interested candidates are invited to submit a detailed resume, including current and expected salary, via the ‘Apply’ function.

Please note that only short-listed applicants will be notified. All information provided will be treated in strictly confidential and used solely for recruitment purposes.

Important Notice: Dentsu will never request payment, bank account details, or other financial information from candidates at any stage of the recruitment process, nor communicate through unofficial channels such as Telegram. If you receive suspicious messages claiming to represent Dentsu, please exercise caution and verify their authenticity through official Dentsu channels. For more information, please visit here.

Location:

Hong Kong

Brand:

Iprospect

Time Type:

Full time

Contract Type:

Permanent
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Aplyr's read

Dentsu is a powerhouse in advertising, known for its data-driven strategies and digital transformation. It's ideal for those passionate about innovative marketing solutions.

Synthesized from recent postings & public sources

What's promising

  • Dentsu emphasizes digital transformation, positioning itself at the forefront of modern advertising.
  • The company offers diverse roles, providing opportunities for career growth across various marketing disciplines.
  • Dentsu's focus on data-driven strategies attracts clients seeking measurable marketing outcomes.

What to watch

  • The advertising industry is highly competitive, posing challenges for maintaining market share.
  • Rapid technological changes require constant adaptation, which can be demanding for employees.
  • Limited public information about employee satisfaction and work-life balance at Dentsu.

Why Dentsu

  • Dentsu integrates traditional and digital marketing, offering comprehensive solutions.
  • Its global presence allows for cross-cultural marketing strategies and insights.
  • Dentsu's commitment to innovation is reflected in roles like AI Motion Designer.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About Dentsu

Dentsu USA is a leading marketing and advertising agency that provides integrated solutions to clients across various sectors, focusing on digital transformation and data-driven strategies.

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