Business Director - Content

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

At WPP Media, we believe in the power of our culture and our people. It’s what elevates us to deliver exceptional experiences for both our clients and each other. In this role it will be critical to embrace WPP & WPP Media’s shared core values: 

• Be Extraordinary by Leading Collectively to Inspire transformational Creativity. 
• Create an Open environment by Balancing People and Client Experiences by Cultivating Trust. 
• Lead Optimistically by Championing Growth and Development to Mobilize the Enterprise. 

Overview of job
WPP Media, the world’s largest media investment company and are a part of WPP. In fact, we are responsible for one in every three ads you see globally. We are currently looking for a Business Director - Content to join us.

Reporting of the role

This role reports to Senior Business Director - Content.

3 best things about the job:

1. A fun environment that combines the best of being entrepreneurial and being part of an award-winning & young global media agency network - the leading marketing services group in the world.
2. Working on a fast-growing content marketing practice with access to multiple strategic partners that help bring to life engaging stories for audiences.
3. Grow up with a young/passionate & diverse team with an opportunity to learn from the best and gain invaluable experience both from a strategic and on-ground level.

In this role, your goals will be:

In three months:

• Fully Exposed to live projects and pipeline & able to understand the work & process.
• Develop new thinking on Branded Content in existing or new projects, be it the use of emerging technology, integration of digital & social, use of influencers, and/or partnerships.
• Collaborate with Digital, Insight and Activation.
• Active client engagement
• Participate in creation of Content Calendars for clients.
• Up to speed with WPP Media’s value proposition and able to articulate this confidently. 


In six months:

• Develop a project pipeline at each stage of opportunity development.
• Start managing proactive pitches to clients, also includes developing ideas on top of Impact properties
• Form a trust between your team, business teams and your clients in terms of consultancy and content strategy.
• Develop and implement a branded content for clients if required.
• You will be working closely with the content teams in all agencies under WPP Media for market opportunities, execution and with business teams and GMs for brand / client understanding.
• Manage and work with the team to continuously sense the pulse of what’s emerging in Branded Content

In 12 months: