About the role
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About Harry’s Harry’s is a men’s grooming brand that offers high quality shave, body, hair, and skin care products at an exceptional value. Launched in 2013, Harry’s redefined the shaving experience and helped pioneer the earliest era of direct to consumer in the process. Since then, the brand has become the #2 shave brand globally and expanded to offer products for every step in its customer’s routine. Harry’s is also on a mission to ensure guys have access to quality mental health care. To date, the brand has helped connect over 2 million men to quality mental health resources. Harry’s is part of Mammoth Brands, the modern CPG company behind category-leading brands Harry’s, Flamingo, Lume, Mando, and Coterie. Driven by a mission to “Create Things People Like More,” the company is creating a new model—and home—for brands, founders, and talent looking to solve unmet needs, improve peoples’ lives and ultimately change the status quo. Even as we grow, we take extra care to maintain the small, scrappy, entrepreneurial culture that helped to get us where we are today: a company that people like more, that better serves its customers, employees, and community. Mammoth Brands is committed to making a positive impact and donated over $20 million through our network of nonprofit partners to date. |
About the role
The Harry’s social team is adding a creative producer and Internet creature (complimentary) to make Harry’s one of the most relevant and entertaining brands online. You’ll write briefs, build campaigns, and work with both internal creative and external production partners to concept and produce social-first content.
You’ll collaborate closely with the Head of Social and the rest of the team to produce content that connects brand and product storytelling with cultural trends and creators.
What you’ll do
- Brief projects for both internal and external creative partners
- Produce high-quality short-form video and photo content for TikTok, Instagram, and YouTube
- Translate cultural moments, product launches, and creator partnerships into quick-turn brand content worthy of people’s time
- Partner with our internal teams to concept and execute social campaigns—from product launches to major brand moments
- Stay on trends, audio, and formats to keep Harry’s at the forefront of social creativity
- Collaborate cross-functionally with Creative, Brand, and Comms teams to maintain brand consistency and voice
- Manage external resources (production studios, creators, etc.) as needed to create and scale content
- Track and report on content performance, constantly iterating to improve storytelling and engagement
Who you are
- A creative at heart, you have great instincts and strong organizational skills
- You have 3–5 years of experience in social content creation, ideally for a brand or media company
- A deep understanding of the cultures (and subcultures) on TikTok, Instagram, and YouTube keep you ahead of everyone else—you know what’s happening, why, and how to make the most of trends and moments to delight our audience
- You are scrappy when needed, and can produce, edit, and create in a pinch
- You are equal parts creative storyteller and executor—you bring ideas and make them happen
- Because you’re comfortable on set, in studio, or on the street, you’ll capture content wherever the story lives
- You’re a collaborative, nice person who loves to experiment and knows ideas can come from anyone, anywhere, at any time
- You’ve dabbled with Adobe tools, CapCut, and basic design tools like Figma
- You’re comfortable behind and (maybe, occasionally) in front of the camera
Who you’ll work with
- Reports into Harry’s Head of Social, Content, and Creators
- You will work with Brand marketing and communications, Creative, Insights & Analytics, Retail, DTC, R&D, Growth Marketing, Design, Supply Chain, Legal, and more
Benefits and perks
- Medical, dental, and vision coverage
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Aplyr's read
Harry's is a men's grooming brand focused on quality and sustainability, attracting professionals passionate about innovative consumer goods and strategic growth.
What's promising
- •Harry's offers high-quality grooming products at accessible prices, appealing to cost-conscious consumers.
- •The company emphasizes sustainability, aligning with environmentally-conscious values.
- •Harry's has a strong focus on craftsmanship, ensuring product quality and differentiation.
What to watch
- •Competition in the grooming industry is intense, with many established brands.
- •Sustainability initiatives may increase operational costs.
- •Expansion into international markets poses logistical challenges.
Why Harry's
- •Harry's integrates craftsmanship with modern design in its products.
- •The company prioritizes sustainability, using eco-friendly materials.
- •Harry's direct-to-consumer model allows for competitive pricing and customer engagement.
Aplyr’s read is generated by AI from public sources. Was it useful?
About Harry's
Harry's is a men's grooming brand that offers high-quality shaving products and personal care items at an accessible price point. Founded with the mission to provide a better shaving experience, Harry's has made a significant impact by emphasizing craftsmanship and sustainability in their product offerings.
