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Programmatic Product Consultant

DentsuDentsu·Advertising & Marketing

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Posted

7 days

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About the role

At dentsu we are looking for a Programmatic Product Consultant to be employed in our Milan office, inside the Unit Media Product & Innovation.
To strengthen the team, today involved in a strategic expansion considering it as an accelerator of the digital growth of dentsu clients, we are looking for a person who combines platform expertise with strategic thinking on digital and programmatic environments, confident that he can fit into a dedicated team to offer flexible and high-performance product solutions.
The role we are looking for offers the opportunity focusing on the development of new media, data, tech and creative solutions.

Job Description:

 Key Responsibilities

  • Execution of activities, campaign monitoring and optimisation, as well as reporting/rationals/insight and possible troubleshooting with all stakeholders.

  • Promote programmatic product activities internally, with a focus on emerging media channels (e.g., CTV, DOOH, web radio).

  • Maintain up-to-date knowledge of best practices, strategies, and solutions within the programmatic and biddable ecosystem, including DSPs, SSPs, DMPs, etc.

  • Ensure full compliance with company policies and procedures.

Requirements

  • At least 2 year of experience in media agencies, with solid exposure to online marketing and digital advertising activities (including Display, CPM and CPA models). Previous experience within a Trading Desk is a strong plus.

  • Knowledge of the programmatic and biddable ecosystem and understanding of Ad server tracking systems.

  • Proficiency in Microsoft Office, Internet tools, and Outlook.

  • Fluency in written and spoken English.

  • Excellent verbal and written communication skills

  • Ability to prioritize tasks and manage time effectively.

  • Detail-oriented, self-motivated, and collaborative team player.

  • Ability to meet deadlines while maintaining a positive attitude

Location:

Milan

Brand:

Dentsu Media

Time Type:

Full time

Contract Type:

Permanent

Skills & Tags

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Aplyr's read

Dentsu is a powerhouse in advertising, known for its data-driven strategies and digital transformation. It's ideal for those passionate about innovative marketing solutions.

Synthesized from recent postings & public sources

What's promising

  • Dentsu emphasizes digital transformation, positioning itself at the forefront of modern advertising.
  • The company offers diverse roles, providing opportunities for career growth across various marketing disciplines.
  • Dentsu's focus on data-driven strategies attracts clients seeking measurable marketing outcomes.

What to watch

  • The advertising industry is highly competitive, posing challenges for maintaining market share.
  • Rapid technological changes require constant adaptation, which can be demanding for employees.
  • Limited public information about employee satisfaction and work-life balance at Dentsu.

Why Dentsu

  • Dentsu integrates traditional and digital marketing, offering comprehensive solutions.
  • Its global presence allows for cross-cultural marketing strategies and insights.
  • Dentsu's commitment to innovation is reflected in roles like AI Motion Designer.

Aplyr’s read is generated by AI from public sources. Was it useful?

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About Dentsu

Dentsu USA is a leading marketing and advertising agency that provides integrated solutions to clients across various sectors, focusing on digital transformation and data-driven strategies.

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