Head of Commercial Strategy, Mind

We are seeking a Head of Commercial Strategy to work with the General Manager to establish Mind, Sword’s AI-powered mental health solution, as the category leader across health plans, self-insured employers, brokers, consultants, and platform partners. This is not a quota-carrying sales role. This is a high-impact individual contributor leadership role. You will not manage a team, but you will be expected to drive outsized strategic impact through personal expertise, relationships, and influence across the organization. The role is focused on market positioning, competitive differentiation, pipeline generation, and commercial intelligence that ensures Mind wins against every incumbent in the mental health and EAP space.

Mind represents a fundamental shift in how mental health care is delivered — moving from reactive, low-utilization EAPs to continuous, AI-supported care with a clinician in the loop. Built on a three-way care model between the member, an AI care specialist (Phoenix), and a licensed psychologist, Mind delivers always-on support with measurable outcomes. The Head of Commercial Strategy will be the external face of Mind’s commercial narrative and the internal voice of the market, shaping how the product is positioned, how the pipeline is built, and how the product itself evolves to win.

This role is critical to our success. You will determine how health plans, brokers, consultants, and employers perceive Mind relative to every alternative on the market. You will ensure our sales teams walk into every room with an unfair advantage — the positioning, the proof points, the relationships, and the market intelligence to win at north of 75–80% against established mental health and EAP solutions like Lyra, Spring Health, Modern Health, Headspace, and traditional EAP providers. You will also close the loop from market to product, ensuring what we build reflects what the market needs to see us as the unambiguous category leader.