Associate Director, Media Planning
Confirmed live in the last 24 hours
WPP Media (GroupM)
Job Description
About WPP Media
WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth.
WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.
For more information, visit wppmedia.com.
2125 - Associate Director, Media Planning
About WPP Media
WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com.
WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com
About EssenceMediacom: A Leading WPP Media Brand
EssenceMediacom is a new breed of media agency. Grounded in analytics & insights and powered by data & technology, we believe in the power of media and creative to drive breakthroughs for the world’s best brands. We help clients understand the modern marketing paradox and discover the breakthroughs brands need to win with their consumers. We are designed for the new communications economy — built on data & technology, built for people & algorithms, built around diverse schools of thought, built to test & learn at scale, and, crucially, built to evolve.
Role Summary and Impact
The Associate Director, Media Planning works within a team of media planners with 1-3 direct reports, inspiring innovation and great thinking. Role will include: Strategic thinking, forecasting, weekly reporting reviews and campaign PCAs or QBRs. They will work with the team to ensure communication to the client is clear, compelling and of a high standard. The candidate will hold close client relationships and work alongside Client Services as the primary face of Essence’s acquisition media planning product for those clients. They will be ultimately responsible for campaign performance and the delivery of business-enhancing innovation. They will foster strong external relationships and keep a close eye on the market to ensure new opportunities and research are reviewed and implemented for the benefit of their clients.
You will be a key player in the planning team for Google Cloud, defining contextual layers and precision of budgets across channels, and to help evolve best practice, including pushing the adoption of emerging technologies, leading the development and deployment of planning frameworks.
Some of the things we’d like you to do:
- Be the point of contact for Planning across junior and mid level clients, lead weekly meetings with clients and presentations.
- Oversee and quality assure a