Back to Search
Overview
Lead / Manager

Associate Director, Programmatic

Confirmed live in the last 24 hours

WPP Media (GroupM)

WPP Media (GroupM)

Montreal, Canada
Hybrid
Posted April 15, 2026

Job Description

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

About WPP Media 

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

 

About the Role:   

As the Programmatic Associate Director, you will be a part of a dedicated team of programmatic experts that advise, strategize, execute and drive results for GroupM agencies and their clients.​  

Reporting to the Programmatic Director, you will be responsible for managing a team, fostering positive client relationships, and offering your programmatic expertise. 
 
 

Your Impact: 

  • Manage a team of programmatic professionals with expertise in programmatic media 
  • Maintain positive client relationships, expectations and communications  
  • Identify and solve client risks before they escalate to issues 
  • Build on existing level of programmatic expertise and develop a reputation for innovation and efficiency internally 
  • Ensure the integration of programmatic into the overall communications strategy 
  • Support and lead the strategic development and execution of programmatic campaigns  
  • Foster teamwork and create a constructive work environment 
  • Maintain a high level of employee commitment 
  • Provide team leadership that rewards creativity 
  • Demonstrate thought leadership for clients and the industry 
  • Educate clients on the importance of programmatic in the overall marketing mix 
  • Understand clients' business and generate new ideas to enhance client performance 
  • Provide effective analysis to support marketing recommendations 

Your Qualifications:   

  • 4+ years of aligned industry experience, preferably within an agency 
  • Demonstrated strong client relationship responsibility 
  • Proven account management experience, including analytical and creative problem-solving skills 
  • Ability to interact in a professional manner and deal with clients face-to-face 
  • Proven ability to lead successful campaigns 
  • Superior verbal and written skills with outstanding presentation ability 
  • High level of attention to detail and the ability to handle and prioritize multiple accounts
gorustaidataanalyticsmarketing