Associate, Media Planning

About WPP Media 

  

WPP is the creative transformation company. We use the power of creativity to build better futures for our people, planet, clients and communities. For more information, visit wpp.com. 

WPP Media is WPP’s global media collective. In a world where media is everywhere and in everything, we bring the best platform, people, and partners together to create limitless opportunities for growth. For more information, visit wppmedia.com 

  

Overview 

    

WPP is looking for an Associate, Media Planning with a passion for marketing and a curiosity for media in advertising! This role is in the planning team and is an integral part in capturing a client’s vision to reach the intended audience. The Media Planners are part psychologists, part scientists, part artists, part entrepreneurs, and part politicians. They strategize how brands should communicate with people across the myriad of media channels, and how to do that differently from every other brand. 

   

The Associate is our first level position providing support to the Planning team while learning through established training programs and on-the-job training especially in the area of digital. You will be responsible for expanding your knowledge in preparation for promotion and increase your familiarity with all aspects of planning. 

   

How you will make an impact 

•  Assist in developing the tactical plans that support the consumer journey experience 

•  Research market trends in emerging media and content development 

•  Work with media investments team and other partners to ensure that the idea is strategically relevant and commercially viable 

•  Participate in ideation sessions (that are not necessarily on their specific client base) 

•  Develop thorough knowledge of syndicated tools and systems as well as Mindshare Canada tools and approaches 

•  Develop industry experience and knowledge and actively attend all training and industry presentations 

•  Ongoing investigation of new media and technology 

•  Continue to hone presentation and report writing skills 

•  Ensure team communications are delivered in a timely manner to all participating members 

•  Contribute to the billing process 

What you bring  

•  Embraces the Mindshare Growth Mindset by exhibiting adaptability, inclusivity, sincerity, curiosity, entrepreneurial spirit, and teamwork 

•  Exceptional organizational skills, and detail oriented  

•  Excellent verbal and written communication skills; strong presentation skills 

•  Excellent time management skills; proven ability to prioritize and organize workload, and operate under tight deadlines while managing multiple projects 

•  Showcase a natural gift for grasping concepts quickly and making good judgments  

•  Ability to work on own initiative; pre-emptive and proactive; constantly thinking ahead; demonstrating a hands-on and highly organized approach to all tasks